b'Law FirmManagement Development BusinessBusiness DevelopmentA Practical Handbook for Lawyers, Second EditionA Practical Handbook for LawyersSecond EditionConsulting Editor Stephen Revellnational Bar Association on behalf of the InterConsulting editor:In an increasingly competitive landscape and with challenges from Stephen Revell,disrupters, the Big 4 and technology, business development has Freshfields Bruckhausa pivotal role in law firms strategic success and their ability to Deringer LLP, onstand out from the crowd. behalf of the International BarThe second edition of Business Development: A Practical Association Handbook for Lawyers, edited by Stephen Revell from Freshfields Publication date:and published in association with the International Bar April 2020 Association, revisits the theory, tools and skills needed to Format: Hardbackimplement effective business development in law firms today. and eBook Content covers the practical elementssuch as what the perfect Length: 256 pages pitch looks likeas well as the strategic elements, including the Price: 140, $174, 158 variety of structures and approaches to business development at ISBN: 9781787423343 law firms of all sizes.New chapters focus on technology and digital presence, as well as key client relationship management and the importance of emotional intelligence in successful business development and client retention. In addition, client interviews remain an important feature and this edition also looks at what successful business Click here for development looks like to new General Counsels.further detailsBusiness Development: A Practical Handbook for Lawyers is a one-stop-shop on business development for law firms, marketing teams and lawyers in private practice. It will also be of interest to in-house lawyers, academics and other professional services providers.www.globelawandbusiness.com nicola@globelawandbusiness.com T +44 (0) 20 3745 4769 29'